What's new in BuyBack STACKS.
BuyBack STACKS went from one slow single-store website to a fast multi-store buyback platform. A seller-facing storefront that loads in about a second on a phone, a back office with real analytics and marketing automation built in, and a launch process that stands up a brand new store in hours instead of weeks.
Everything below is an addition. The entire original feature set carried over intact.
Walkthrough · 1 min 53 sec
Three things that change your numbers.
01 / Speed
A storefront that loads before they leave.
Google-scored 90 to 98 on mobile, on every store, enforced on every release. The old site scored in the 60s and 70s. On a phone, on cellular, that gap is the difference between a quote and a bounce.
02 / Marketing
Follow-up that happens without you.
Automated customer follow-up, segments, campaigns, two-way texting and a real analytics home screen, built into the platform. No third-party CRM bill and no second system to keep in sync.
03 / Multi-store
Your own site, your own data.
Every client gets their own storefront, their own branding and their own isolated database on the same platform. Nine-plus live stores across the US and UK today.
90-98
Google mobile score
Every store, checked before every release
9+
Live client stores
Across the US and UK
14
Payout methods
Including direct to bank
6
Shipping options
Mail-in, drop-off, or we come to you
40+
Email and SMS templates
All editable by you
55+
Admin screens
Your whole operation in one place
More sellers finish the quote.
The old flow lost people at every step. The rebuilt one is designed around the way a seller actually behaves on a phone, and it is measurably faster to get to a number.
Instant payout quotes
The number updates the moment a customer picks a condition. No page reload, no waiting, no dead air.
A device picker that makes sense
Storage and carrier are two clear choices instead of one long list nobody wants to scroll.
Payout comparison grid
Every storage size and condition, side by side on one screen, so a seller can find their best option instead of guessing.
Checkout rebuilt for phones
Numbered steps, a payout total that stays visible while you scroll, and a genuinely comfortable mobile experience.
Guest checkout that keeps the cart
Customers can log in or sign up partway through without losing what they built.
Sign in with Google or Facebook
Plus Login with STACKS. One less reason to abandon.
Only live offers are shown
Models and conditions that pay zero are hidden automatically, so customers never hit a dead end.
Label and tracking on the confirmation page
The shipping label and tracking number are handed over on screen the second the order is placed.
Getting paid stopped being the hard part.
Payout friction is the number one reason a seller tells a friend not to use you. This is the biggest single upgrade in the rebuild.
Direct to bank ACH payouts
Sellers connect their bank securely through Plaid. Nobody types an account number into a form.
Powered by Stripe
Real money movement, including international payouts.
Pay per device or pay the order
One click either way. Your call, per order.
Confirmation the moment it sends
The customer gets an email when the payout goes out, and again when it lands.
Full payout history on the order
Nobody has to ask whether they were paid, and nobody on your team has to go look it up.
Automatic reconciliation
A stuck or delayed payout gets caught and cleared without anyone watching for it.
Prepaid carrier labels at checkout
Generated automatically, delivered as true printable 4x6 labels hosted by us, so the link never breaks.
Tracking that moves the order forward
The order advances on its own as the package travels. Your team stops babysitting statuses.
Marketing that runs without you.
This is all net-new and it is built in. No third-party CRM bill, no separate login, no data sitting somewhere your storefront cannot reach.
A contact database that builds itself
Every order, signup and newsletter subscriber lands in one place automatically.
Follow-up triggered by real behavior
Cart abandoned, quote gone stale, price went up on a device they looked at, order status changed, customer went quiet.
Abandoned cart reminder
Fires 60 minutes after a seller walks away, while they are still thinking about it.
Visual segment builder
Target by spend, order count, device, location, recency and more, without writing a query.
Broadcast campaigns
One-off sends with the audience count in front of you before you commit.
Marketing SMS done properly
Opt-in captured at checkout, STOP handling and one-click unsubscribe, built to TCPA and CAN-SPAM expectations.
Two-way texting
Customer replies land in a threaded inbox inside your admin, with a reply box, right next to that person and their full order history.
Automated Google review requests
Linked straight to your own review form, sent at the right moment.
Price-gate lead capture
Optionally capture name, email and phone before revealing payout prices, so every visitor becomes a lead.
Engagement reporting
Opens, clicks, bounces and campaign performance, per campaign.
You can finally see what is happening.
The old dashboard was a static page. The new home screen is a real analytics surface, and it pulls your marketing data in next to your store data.
A real analytics home screen
Revenue, orders, conversion rate, click-through rate, lead volume, top devices, and period-over-period comparisons.
Traffic and ad performance in the same view
Website and campaign data sit alongside store data, so marketing and operations stop living in separate tabs.
CSV export on effectively everything
Your data is yours, in a format your accountant will accept.
Full inventory management
Device testing records, photos and video attached to the unit.
Counter-offer workflow
Automatic reminders and auto-accept, so stalled offers resolve themselves instead of aging out.
Messaging inside the order
You and the customer can talk in context, on the order itself.
Staff accounts with real permissions
Granular control across 18 areas of the system.
Usable from behind the counter
The admin works on a phone, in light or dark, and remembers which one you picked.
Built to get found, including by AI search.
A buyback storefront only pays for itself if sellers can find it. This is the part that compounds month over month.
Full structured data
Local business, opening hours, addresses, breadcrumbs, FAQs and blog articles, so Google understands what you are.
Answer-engine optimization
A machine-readable site summary so AI assistants describe your store correctly instead of guessing.
Sitemaps and canonicals per store
Generated automatically. Nothing to maintain.
Search Console integration
Properties claim themselves, performance data flows in daily, and you get striking-distance and low-click-through opportunity reports per store.
Index health monitoring
Coverage problems get flagged before traffic drops, not after.
Reviews on the storefront
Native Trustpilot widget, Google reviews pulled in, and customer review collection with photos.
It looks like your business, and the prices stay right.
Branding and pricing are the two places a white-label platform usually shows its seams. Both were rebuilt.
Your brand applied automatically
Colors, logo, favicon and country are pulled in at launch and composed across the whole site, so it looks like your brand and not a recolored template.
Contrast checked automatically
Brand colors can never make text unreadable. Accessibility is enforced, not hoped for.
Multi-currency and multi-country
Including UK stores with correct pound formatting and address handling.
Assets served from your own domain
Logos and photos always load, and always look right inside email.
Home page section builder
Hero, brands, devices, reviews, FAQ, and an animated section explaining how sellers get paid.
Google Sheets price sync
Update a spreadsheet, the whole catalog reprices. It scales past 50 stores a day.
Sync failures surface loudly
Automatic retry, then one clear failure report. No silent stale prices sitting live.
Price ladder anomaly scanning
Catches the case where a worse condition somehow pays more than a better one, before a customer finds it.
Dead catalog branches hide themselves
A brand with nothing to sell disappears from the menus instead of wasting a click.
Seven condition grades plus bonuses
Promo codes and quantity bonuses add straight to the seller payout.
Fast, backed up, and hard to break.
None of this is glamorous. All of it is the reason your storefront is still taking orders at 2am on a Saturday.
90 to 98 mobile performance, enforced
Checked automatically before every release. A release that would slow your site down is blocked from shipping.
Global edge hosting
Served from data centers near your customer, not one server in one city.
Nightly encrypted backups
Every store, with tiered retention.
Automated watchdogs
Silent breakage, like a checkout that quietly stops accepting orders, gets caught and flagged the same day.
Credentials never stored in plain form
Bank details and payment credentials included.
Invisible bot and spam protection
On every public form, and real customers never see it.
Fraud controls
Block by IP, email, phone number or country. Malformed phone numbers are rejected at entry so your contact data stays usable.
ID photos on a retention schedule
Stored for verification, deleted automatically when they should be.
Ten-plus automated quality gates
A bad release gets stopped before any customer sees it.
A new store goes live in hours, not weeks.
If you are adding a location, a second brand, or a new market, the launch is no longer a project. It is a provisioning step.
Sites provision themselves
Domain, SSL, database, catalog and branding, all hands-off.
Your own isolated database
One client's data can never appear on another client's site. Not a shared table with a filter on it.
We bring your old system with you
Catalog, pricing, customers, orders and content get imported from whatever you are on now.
Never empty on day one
A starter catalog ships with the store, plus a branded coming-soon page for domains that are live but not launched yet.
Live today on buybackstacks.com, devicebuyers.com, indycells.com and more.
These are built and shipped. You switch them on.
Everything here is available to every store on the platform, but it is not on by default. If you want any of it turned on, say the word.
CRM and marketing automation
Marketing SMS and two-way texting
Stripe and Plaid bank payouts
Price-gate lead capture
Two-axis device picker and payout comparison grid
3D store map
Google reviews row and Trustpilot widget
Google Sheets price sync
Want any of this turned on?
Existing clients: tell us which features you want live and we will schedule it. New stores: we will walk you through it and show you a store that is already running.